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Gillette's 'The Best Men Can Be' campaign stirs up strong feelings of the  wrong sort | Creative Moment
Gillette's 'The Best Men Can Be' campaign stirs up strong feelings of the wrong sort | Creative Moment

Gillette #MeToo ad: Does being 'woke' pay off? | DW News - YouTube
Gillette #MeToo ad: Does being 'woke' pay off? | DW News - YouTube

Gillette Venus ad reaches dangerous levels of “woke” | Ben Davies - YouTube
Gillette Venus ad reaches dangerous levels of “woke” | Ben Davies - YouTube

Woke washing? How brands like Gillette turn profits by creating a  conscience | Advertising | The Guardian
Woke washing? How brands like Gillette turn profits by creating a conscience | Advertising | The Guardian

Gillette's 'toxic masculinity' ad haunts P&G as shaving giant takes $8B  writedown - Washington Times
Gillette's 'toxic masculinity' ad haunts P&G as shaving giant takes $8B writedown - Washington Times

The Best Men Can Be - Wikipedia
The Best Men Can Be - Wikipedia

No, Gillette Did Not Lose $8 Billion Because of a "Woke" Ad - YouTube
No, Gillette Did Not Lose $8 Billion Because of a "Woke" Ad - YouTube

What Gillette's Controversial Ad Teaches Marketers About “Woke Advertising”
What Gillette's Controversial Ad Teaches Marketers About “Woke Advertising”

Gillette, APA Fight 'Toxic Masculinity' | National Review
Gillette, APA Fight 'Toxic Masculinity' | National Review

Gillette brand takes a hit as '#metoo' ad backfires
Gillette brand takes a hit as '#metoo' ad backfires

Stephen Colbert takes issue with Gillette's 'woke' ad about toxic  masculinity - Los Angeles Times
Stephen Colbert takes issue with Gillette's 'woke' ad about toxic masculinity - Los Angeles Times

Gillette Gets WOKE and Goes BROKE! - YouTube
Gillette Gets WOKE and Goes BROKE! - YouTube

Brace Yourself for a Super Bowl Wokewashing
Brace Yourself for a Super Bowl Wokewashing

Woke washing? How brands like Gillette turn profits by creating a  conscience | Advertising | The Guardian
Woke washing? How brands like Gillette turn profits by creating a conscience | Advertising | The Guardian

advert] Pointlessly gendered and pointlessly politicized? :  r/pointlesslygendered
advert] Pointlessly gendered and pointlessly politicized? : r/pointlesslygendered

Gillette on Twitter: "“Boys will be boys”? Isn't it time we stopped  excusing bad behavior? Re-think and take action by joining us at  https://t.co/giHuGDEvlT. #TheBestMenCanBe https://t.co/hhBL1XjFVo" / Twitter
Gillette on Twitter: "“Boys will be boys”? Isn't it time we stopped excusing bad behavior? Re-think and take action by joining us at https://t.co/giHuGDEvlT. #TheBestMenCanBe https://t.co/hhBL1XjFVo" / Twitter

That idiotic Gillette ad may have turned the tide on 'toxic masculinity'
That idiotic Gillette ad may have turned the tide on 'toxic masculinity'

Woke ads: is there such a thing as bad publicity? | The Lighthouse
Woke ads: is there such a thing as bad publicity? | The Lighthouse

Why Nike's Woke Ad Campaign Works and Gillette's Doesn't
Why Nike's Woke Ad Campaign Works and Gillette's Doesn't

Procter & Gamble's Gillette ad: What it says about the trend in 'woke'  advertising | CNN Business
Procter & Gamble's Gillette ad: What it says about the trend in 'woke' advertising | CNN Business

Gillette is woke now? When brands try to keep up with the times
Gillette is woke now? When brands try to keep up with the times

POV: Where Gillette's New Ad Went Wrong | BU Today | Boston University
POV: Where Gillette's New Ad Went Wrong | BU Today | Boston University

She's got it, oh baby she's got it! | The Spectator Australia
She's got it, oh baby she's got it! | The Spectator Australia

How to avoid the pitfalls of Gillette's 'woke' commercial | Ad Age
How to avoid the pitfalls of Gillette's 'woke' commercial | Ad Age

If It's Hip It's Here | The latest in global design and creativity
If It's Hip It's Here | The latest in global design and creativity

Gillette responds to the controversy around its woke new ad
Gillette responds to the controversy around its woke new ad

Gillette says it's satisfied with sales after controversial ad | CNN  Business
Gillette says it's satisfied with sales after controversial ad | CNN Business